PASADENA, CA—A fleet of electric vehicles will pace the Rose Parade here on New Year’s Day. Vehicles will include the Honda Prologue SUV, the Acura the ZDX Type S SUV and the Honda Motocompacto, a compact "last mile" e-scooter.

As official vehicle partner of the parade, Honda Motor Co. will also sponsor a float entitled "Electrified Dreams.” It will highlight the automaker’s commitment to sustainability and its global goal of zero emissions for all mobility products and business operations by 2050.

"The Rose Parade is an annual opportunity for [us] to celebrate The Power of Dreams and, this year, the power of 'electrified dreams' that reflect our commitment to sustainable mobility," says Jennifer Symington, assistant vice president of marketing at American Honda. "We hope to inspire everyone watching the Rose Parade that…the electrified future will help us achieve carbon neutrality, and deliver a whole lot of fun.

“Designed to explore the harmonious interplay between organic and man-made materials with elements that incorporate LED lights and roses, the float highlights the delicate ecosystem shared by all and is symbolic of [our] commitment to preserving the environment for future generations to pursue their dreams,” adds Symington.